FRRR ready to support WA communities impacted by Cyclone Seroja

Media Releases, 16 April 2021

FRRR acknowledges the devastating effects that Cyclone Seroja has had on a number of remote communities across Western Australia.

Cyclone Seroja

Natalie Egleton, FRRR’s CEO, said that the Foundation knows recovery for these impacted communities has only just begun, with reconnection of power an immediate priority, and the rebuilding damaged houses, farms and public assets to occur in the months and years ahead.

“We also anticipate that the activities of local community groups, which are so vital to the ongoing fabric of Western Australia’s remote, rural and regional communities, will be significantly impacted. But we also know these groups will play a vital role in supporting their community through the recovery journey.

“FRRR encourages any donors interested in assisting these affected communities to donate to charities registered with the ACNC, and to consider supporting the needs of communities through the medium-long term recovery journey, in addition to their more immediate needs,” Ms Egleton said.

FRRR has a long history of assisting communities to recover from disasters. We have facilitated support to communities recovering from the recent NSW floods; the 2019-20 Black Summer bushfires; 2019 North Queensland floods; Cyclones Debbie (2017), Oswald (2013), Yasi (2011) and Larry (2006); the 2013 Blue Mountains bushfires; the Victorian Black Saturday bushfires of 2009; and ongoing droughts; and to those places preparing for future disaster events.

“More frequent and intense climate disasters means that Australia needs to be proactive in how we fund communities to assist with their preparedness activities, and to have funds available to support them through the medium to long term aftermath of a disaster.” Ms Egleton explained.

Any funds donated to FRRR to support WA communities affected by Cyclone Seroja will be allocated through the following two key mechanisms:

  • FRRR’s Strengthening Rural Communities program, which is open all year round, and assessed quarterly. Grants of up to $10,000 will be distributed; OR
  • FRRR’s Disaster Resilience and Recovery Fund (DRRF). The DRRF was initiated in August 2019, in response to an increasing frequency of disasters. FRRR wanted to ensure it had a corpus of funds invested, so that it can provide some support to disaster impacted communities whether they’re large or small, in the public eye for a long time or swallowed by other events, or are well-supported philanthropically, or not. Donations made to FRRR’s DRRF are pooled and invested, making it a gift that keeps giving, with earnings drawn off every year to be distributed to communities impacted by disaster through grants in programs such as Strengthening Rural Communities. The DRRF currently holds over $4M, which is invested. FRRR will provide support to community groups recovering from the impacts of the cyclone over the coming years, by applying a portion of the earnings from this fund.

FRRR welcomes donations to either of these mechanisms. All donations over $2 are tax deductible in Australia.

Beyond FRRR, the Foundation encourages everyone to consider the impact that this cyclone has had on many individuals and communities across WA, and consider giving to a DGR-1 endorsed ACNC registered charity, which can support individuals and their communities through the recovery journey.

For more information, contact Sarah Matthee, FRRR’s General Manager, Partnerships and Services.

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Amy Crawford

Amy Crawford has an extensive career in complex public policy and its intersection across government and communities.

Amy is the Chief Executive Officer at the Australian Local Government Association (ALGA), representing 537 councils across the nation. Amy holds over 20 years’ experience in the Australian Public Service. She has a deep understanding of federal government policies and structures, with over 10 years’ service in the Department of the Prime Minister and Cabinet and has worked for the federal Minister for Regional Development, Local Government and Territories. Amy has shaped a wide range of policies and programs including regional development, telecommunications, immigration, emergency management, social policy and pandemic preparation.

Amy is a Board Director of Austroads and represents ALGA on the Public Skills Australia Industry Advisory Group, and the Australia-New Zealand Emergency Management Committee. She is also a Board Director for the Canberra Youth Theatre which provides voice for Canberra’s youth through intelligent and challenging theatre.

Amy holds a Bachelor of Laws (honours) and Bachelor of Arts (Media and Communications) from the University of Queensland, is a graduate of the Australian Institute of Company Directors and an alumnus of the Cranlana Centre for Ethical Leadership. Amy was appointed to the FRRR Board in January 2025.

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Kylie Hansen

Kylie brings leadership and management experience from across academic, corporate, not-for-profit, social enterprise and impact investment sectors, having deep dived into a myriad of specialisations and systems. Her six tertiary qualifications are equally as diverse and complimentary, covering commerce, politics, international development, community development, project management and law. Her breadth and depth of experience enables her to draw on a number of disciplines and innovative ways of working and thinking, and she is well recognised as consistently delivering work and services of a high quality.

Kylie uses her strong background in sustainability, governance and impact measurement to support collaborative initiatives across sectors oriented at improving social outcomes, and to support socially conscientious businesses to articulate their social impact. As founder and director at Impact Seed she has been instrumental in developing the impact measurement, evaluation, learning and ESG practice which advises numerous corporates, and is passionate about supporting First Nations empowerment particularly in the context of regional economic development.

Kylie is also a Director of the WA Social Enterprise Council, a member of the B Council (B Lab Australia and New Zealand), and a Governor of the World Wildlife Fund (WWF).

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Hon. John Anderson AC

The Hon. John Anderson AC is a sixth-generation farmer and grazier from NSW, who served in the Australian Parliament from 1989 to 2008.

He was a senior Cabinet minister in the government led by John Howard (1996 to 2005), including six years as Leader of the National Party and Deputy Prime Minister.

In the latter role, Mr Anderson played in important role in FRRR’s history, working closely with Baillieu Myer AC and others on a proposal to establish a philanthropic organisation to benefit rural Australia. The concept was discussed at the National Regional Summit in 1999 and FRRR was established shortly thereafter.

Mr Anderson currently hosts a regular podcast, where he is in conversation with thought-leaders from around the world, and is a regular media commentator.

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Regina Cruickshank

Partnerships Specialist (WA)

Regina supports FRRR as the WA Partnerships Specialist. With over two decades of experience in partnerships and marketing, she has a deep understanding of Western Australia’s social impact landscape. She brings a strong passion for leveraging purpose-built networks to create positive change.

Regina previously worked with Playgroup WA and founded a Health Promotion Charity dedicated to supporting Social Emotional wellbeing for underserved communities. She’s excited about the opportunity to connect with partners and explore ways to make a meaningful difference in WA.

She lives in Perth with her family and enjoys mindful moments of connection to Country, whether on horseback, on foot or underwater.

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Anna Palmer

People and Culture Manager

Based in Central Victoria, Anna is a senior Human Resources, Organisation Development and Industrial Relations professional, with significant private and public sector experience across every facet of people and culture leadership.

Her most recent roles have been with Don KR in Castlemaine and Mount Alexander Shire Council. She has also held senior HR roles with Victoria Legal Aid and the TAC among many others.

From Mildura originally, Anna has postgraduate qualifications in Change Management and a Masters in Organisation Dynamics.

Anna is currently completing a Bachelor of Fine Arts to balance her creative pursuits and work as an HR professional.

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Philippa Twaddle

Management Accountant

Carolyn joined the FRRR team in March 2017, and is responsible for providing executive support to the CEO, effective coordination of the FRRR office and general administrative support to the management team. A key responsibility is supporting the administration of FRRR’s Donation Account Services.

She has over fifteen years’ experience working in local government in the Tourism and Arts Sector, Civic and Event Management and Community engagement.

Carolyn has a Bachelor of Arts in Librarianship, majoring in psychology, and grew up on farming communities in Cohuna and Echuca and currently lives in Bendigo.